SEO is a one of the fundamental marketing channels bringing visitors though unpaid, organic results. The goal of each website is to get visitors, who will become customers, readers od loyal fans of the project. To achieve the first positions in the search engines, the website must meet current technical criteria set by search engines (“on page” factors) and at the same time must be sufficiently authoritative and popular (“off page” factors). In general, optimization can be divided into two basic blocks:
We offer individual approach and tailor-made solutions for every website. Each web presentation requires a different marketing strategy and SEO access. There is no uniform procedure to guarantee the success of the first positions in the search engines. Unpaid positions in the search engines cannot be guaranteed. Website search engine optimization is a long-distance run, and the first results show in about 4-6 months depending on industry competition.
Getting acquainted with the client and his business
Successful site optimization requires familiarity with the client's website and business.
Analyse keywords and design a new website
TThe basis of the newly started project is a well-designed structure based on real data. Based on client business information, we will prepare an analysis of the key (including classification analysis) and propose the structure of the new project.
SEO audit and keyword selection
In case of the optimization of an established website is followed a review with the client and his website SEO audit, including the audit of on page factors and the current status of the link profile. Part of the process is also proposal for technical changes of project and control after its successful implementation. The keyword design will be consulted with the client and we will adjust the selection based on which words are sufficiently searchable and commercially interesting to the client.
Link building & PR
An important part is building backlinks and enhancing the authority of the domain. Backlinks are built from thematically relevant websites in order to increase the authority of the domain, awareness of the brand and the acquisition of new customers.
Monitor keyword search rankings and report results
The service includes monitoring of key words, including the monitoring of changes the rankings of the keywords of competing portals. At the end of the month, the client receives a report containing report of an optimization progress, a list of received backlinks and report containing changes of keywords.